Automotive design and radical innovation for the next generation of mobility
Fifteen years ago, with a second-hand Wacom tablet and a modest computer in Brazil, I drew a light strip that wrapped around an entire car. I published it on my blog, with the date. One year later, the same idea appeared on the stages of Frankfurt and Tokyo.
MyBlog September/2010 — Caoa Coupé by Lawrence Jorge RS — https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgU-g_nxmRxQyqDCK8fNkknyc6Qqxk0JdwR7qu6NR1Ye4JD2D2hYY8e1mKTnpb3dPtDFMjjUGrOIdcmFKmisG1lk8C30Srtti0_EeoeAHwWRZ-3RrrhanEvZ96JxTpUqlxKBK76fg/s1600/Muscle+Coup%C3%A9+050+step07.jpg
Myblog March/2011 — Caoa Coupé by Lawrence Jorge RS — https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj0WxXhA_8uk36MW2AapQ9cjXhnIBRcLg73mRW1XTpjwfZVAS9Ju2ocoUD4Kg012pplifE6QdvJkWnKeURw_2DT2-Dj1bZqxz75elNBA6ozjn8YLIwuX6KxD7zyov0JoZ7KZZYxYQ/s1600/Muscle+Coup%25C3%25A9+050+step08.jpg
Frankfurt Motor Show September/2011 — Audi A2 Concept — https://www.carbodydesign.com/media/2011/09/Audi-A2-Concept-Design-Sketch-01-720x540.jpg — 10/26/2026 15:30 GMT -3
Tokyo Motor Show - November/2011 — Honda AC-X Concept — https://www.carbodydesign.com/media/2011/11/Honda-AC-X-Concept-01-720x540.jpg — 10/26/2026 16:15 GMT -3
Since then, automotive design and mobility have changed dramatically. Autonomous driving requires cars to communicate with pedestrians and other vehicles. Programmable LEDs have become affordable. Cities are rethinking the space and time of their people. Consumers look for unique individual and shared experiences, and younger generations look for new ways to express themselves. The light strip is no longer just a position signal.
It goes beyond style and becomes a language, and a form of art.
What I show here is only a sample. A strong concept becomes a product, and also a brand, content and community: organic marketing return, entertainment and digital experiences. Today I have concepts that connect design, technology and the future of societies for this new phase, including a single-piece suspension between car and wheel, unsprung aerodynamics, and adaptive/predictive interfaces.
I now combine more than 20 years of independent research with the most advanced AI tools available. This allows me to develop, visualize and test concepts quickly, and to create high-quality content around them. For the company that invests in these concepts, the potential benefits are strong media return, greater brand visibility and increased company value.
If you lead design, innovation or strategy and want to reach the next phase of mobility first, and win the new generation of consumers, we can work together in different ways: concept study, design workshop, ongoing consulting, full-scale prototype development or concept licensing.
I share technical details under a non-disclosure agreement. Please write to me by LinkedIn message or by email.
Lawrence Jorge RS
Industrial Design | Arts | Radical Innovation | Future
https://www.linkedin.com/in/lawrence-jorge-rs/
lawrencejorgers@gmail.com
Comentários
Postar um comentário